Students
Of Marketing, IT And Finance More Interested In Journalism
In the backdrop of the mushroom growth of the media
outlets and an increased demand of media professionals Shaheed Zulfikar Ali
Bhutto Institute of science and Technology (SZABIST) Islamabad campus has
rolled out a series of workshops for its students.
The workshops are being held in view of rising
interest of students towards media studies and their eagerness to join this
sector after completion of their studies.
The workshops are aimed engaging senior journalists
as trainers will give the students a deep insight and understanding about the
whole range of electronic, print and online journalism and a guide line to
carve a niche for themselves in the booming sector.
First in the series of workshops was a one day
training activity led by Ms.Reham Khan a broad cast journalist who remained
associated with both national and international media and passed a rich
experience and knowledge. She apprised the aspiring journalists of concepts, structure,
values and elements of news making.
The professional journalist also guided the students
over the safety measures they need to take while practicing journalism in
Pakistan, which currently is ranking as a most dangerous country for
journalists in the world.
She said excellence in journalism requires deep
commitment and constant hard work
and only those should join this who have true
passion for this job.
Students while interacting with the trainer
expressed the desire to develop deep understanding of Mass Communication seeing
that the art of communication is absolutely essential to excel in which ever
field is adopted.
They were of the view that whatever is marketing,
banking, administration or management sciences key to doing an effective job
lies in skills of communication.
After this basic training course SZABIST intends to
organize a chain of advanced workshops for the students to introduced them to
deeper knowledge of high quality journalism .The institution has already
introduced a special program Media Planning and Management at MBA and BBA level
in order to cater the interest and needs of students.